Tuesday, November 26, 2019
Reporte consular para ciudadanÃÂa por derecho de sangre
Reporte consular para ciudadanà a por derecho de sangre El reporte consular de nacimiento en el extranjero prueba que una persona nacida fuera de Estados Unidos es ciudadana americana por derecho de sangre. Es el equivalente al acta o certificado de nacimiento que se emite a todas las personas que nacen en los EEUU. Y este reporte sirve para demostrar que se es ciudadano americano, para poder sacar el pasaporte y para obtener otros beneficios que corresponden por la ciudadanà a como Medicaid, Chip, etc en el caso de ir a vivir a USA. Datos bsicos de la ciudadanà a americana La nacionalidad de los Estados Unidos puede adquirirse por cinco caminos distintos. La mayorà a la adquieren por lo que se conoce derecho de suelo, pero este artà culo trata de un caso especial que tambià ©n es relativamente frecuente: la obtencià ³n de la ciudadanà a por derecho de sangre.à Es decir, unà menor adquire la ciudadanà a americana a pesar de haber nacido en otro paà s porque el padre, la madre o ambos son americanos en el momento en el que tuvo lugar su nacimiento. Quià ©n puede solicitar el reporte consular de nacimiento en el extranjero, cundo y cunto cuesta Para poder solicitr el reporte consular es necesario que la nacionalidad estadounidense cumpla todos los requisitos para transmitirse. No es suficiente que el pap o la mam sea ciudadano de los Estados Unidos. Los requisitos son distintos segà ºn el progenitor estadounidense sea el padre o la madre o ambos y tambià ©n de su estado civil. Si se cumple lo que establece la ley, entonces se podr solicitar el reporte consular. El padre o la madre que es ciudadano estadounidense (o ambos, si es el caso) son los autorizados para pedir el reporte consular. Tambià ©n puede hacerlo cualquier padre, si tiene una orden judicial en la que se le reconoce en exclusividad la guardia y custodia sobre el menor. Incluso es posible que el padre o la madre americana autoricen a otra persona a que realice la peticià ³n. En este caso, se necesitar una declaracià ³n jurada notarizada concediendo la autorizacià ³n. Adems, debe solicitarse antes de que el nià ±o o la nià ±a cumplan los 18 aà ±os de edad. Pero es muy recomendable que se haga cuanto antes, incluso inmediatamente despuà ©s del nacimiento. En todo caso, debe solicitarse antes de que el menor viaje a los Estados Unidos por primera vez. Esta gestià ³n tiene, en la actualidad, un costo de $100. Cà ³mo se tramita el Reporte Consular de Nacimiento en el Extranjero El primer paso es ir a la pgina de internet de la oficina consular ms cercana y seguir las instrucciones para hacer una cita para solicitar el reporte (CRBA, por sus iniciales en inglà ©s). A continuacià ³n hay que preparar y conseguir la documentacià ³n que se necesita para ir a la cita al consulado. Primero, hay que rellenar el formulario DS-2029. Es muy importante recordar no firmarlo, ya que ese es un paso que se debe hacer ante el oficial consular. Tampoco se debe rellenar los apartados 28/29 y 30, que lo har el cà ³nsul. Adems, es necesario aportar la siguiente documentacià ³n: 1. -El acta de nacimiento del nià ±o. Es fundamental que conste el nombre completo, correcto y debidamente deletreado del padre y de la madre (salvo en los casos de maternidad en solitario). 2.- Prueba de que el padre, la madre o ambos son ciudadanos americanos. La mejor forma de probarlo es con un pasaporte estadounidense en vigor. Otros documentos que se admiten son el acta de nacimiento, si ha nacido en Estados Unidos, o el certificado de naturalizacià ³n, si nacià ³ en otro paà s, emigrà ³ a EEUU y en algà ºn momento en el pasado obtuvo la ciudadanà a americana. 3.- Si se est casado, prueba del matrimonio. Asimismo, si se ha estado casado con anterioridad es necesario mostrar un documento que acredite cà ³mo acabà ³ el matrimonio anterior: viudedad, divorcio o anulacià ³n. 4.- Una declaracià ³n jurada por parte del progenitor estadounidense que se llama Affidavit of Parentage, Physical Presence and Support. En dicha declaracià ³n el padre o la madre juran que han vivido en Estados Unidos el tiempo necesario para poder transmitirle su nacionalidad al hijo o hija nacidos en el extranjero. Y es que no basta con ser americano, hay que haber vivido en USA cierto nà ºmero de aà ±os y poder demostrarlo. Tener presente que las reglas son diferentes segà ºn el caso. Se piden distintos aà ±os de residencia en EEUU segà ºn se trate de padre o madre o si estn solteros o casados. Adems, no basta con declarar que se ha vivido el tiempo requerido, hay que poder demostrarlo con documentacià ³n como por ejemplo: registros escolares, pasaportes anteriores, pago de impuestos, cotizaciones al Seguro Social, rà ©cords mà ©dicos, contratos o facturas a su nombre, rà ©cord militar, etc. Recibir el Certificado de Registro de Nacimiento en el Exterior Los consulados tramitan esta gestià ³n, pero el documento se emite en Estados Unidos. Por lo tanto hay que indicar dà ³nde se quiere recibir, dndose la opcià ³n de una direccià ³n en Estados Unidos, en el paà s de residencia (en algunos casos) o en la oficina consular. En otras palabras, el dà a de la entrevista no se saldr del consulado con el certificado en la mano. Consejos a tener en cuenta Los documentos deben ser originales o copias autentificadas por la autoridad que las emite con el sello oficial correspondiente. No sirven fotocopias ni tampoco copias notarizadas. Salvo casos muy excepcionales, siempre se devuelven esta documentacià ³n. Las reglas que regulan la transmisià ³n de la nacionalidad americana de padres a hijos cuando à ©stos nacen en el extranjero ha cambiado a lo largo de los aà ±os. En los casos de duda, hay siempre que verificar quà © ley aplicaba en el momento del nacimiento del hijo de un americano.à Adems, hay que tener en cuenta que aunque hoy en dà a es muy difà cil perder la nacionalidad americana, hasta hace recientemente poco tiempo eso no era asà . Para estos casos a veces es posible recuperar la ciudadanà a. Por à ºltimo, cuando un ciudadano americano no puede transmitir a su hijo la nacionalidad por no cumplir con el requisito de nà ºmero de aà ±os vividos en EEUU, a veces es posible tramitar para ese menor una naturalizacià ³n especial adquiriendo la ciudadanà a por los abuelos. Este es un artà culo informativo. No es asistencia legal para ningà ºn caso concreto.
Friday, November 22, 2019
How to Build an ESL Class Curriculum
How to Build an ESL Class Curriculum Heres a guide on how to create an ESL class curriculum to ensure your students meet their learning objectives. Certainly, planning the curriculum of a new ESL/EFL class can be a challenge. This task can be simplified by following these basic principles. First and foremost, teachers should always perform a student needs analysis in order to ensure that you understand what type of learning materials will be appropriate for your classroom. How to Build an ESL Curriculum Evaluate students learning levels - are they similar or mixed? You can:Give a standard grammar test.Arrange students into small groups and provide a get to know you activity. Pay close attention to whos leading the group and who is having difficulties.Ask students to introduce themselves. Once finished, ask each student a few follow-up questions to see how they handle impromptu speech.Evaluate nationality makeup of class - are they all from the same country or a multi-national group?Establish primary goals based on your schools overall learning objectives.Ã Investigate the various student learning styles - what type of learning do they feel comfortable with?Find out how important a specific type of English (i.e. British or American, etc.) is to the class.Ask students what they perceive as being most important about this learning experience.Establish the extra-curricular goals of the class (i.e. do they want English only for travel?).Base English learning materials on vocabulary are as that meet students needs. For example, if students plan on attending university, focus on building academic vocabulary. On the other hand, if students belong are part of a company, research materials that are related to their place of work. Encourage students to provide examples of English learning materials they find interesting.As a class, discuss which type of media students feel most comfortable with. If students are not used to reading, you may want to focus on using online video materials.Ã Take time to investigate what teaching materials are available to meet these goals. Do they meet your needs? Are you limited in your choice? What kind of access do you have to authentic materials?Be realistic and then cut your goals back by about 30% - you can always expand as the class continues.Establish a number of intermediate goals.Communicate your overall learning goals to the class. You can do this by providing a printed curriculum. However, keep your curriculum very general and leave room for change.Let students know how they are progressing so there are no surprises!Always be prepared to change your curriculum goals during your course.Ã Effective Curriculum Tips Having a map of where you want to go can really help with a number of issues such as motivation, lesson planning, and overall class satisfaction.Despite the need for a curriculum, make sure that achieving learning goals in the curriculum dont become more important than the learning that will take place.Ã Time spent thinking about these issues is an excellent investment that will pay itself back many times over not only in terms of satisfaction but also in terms of saving time.Remember that each class is different - even if they do seem alike.Take your own enjoyment and focus into consideration. The more you enjoy teaching the class, the more students will be willing to follow your lead.
Thursday, November 21, 2019
Church and Baroque Art Essay Example | Topics and Well Written Essays - 1250 words
Church and Baroque Art - Essay Example Baroque is an artistic word commonly used in the 17th century describing the art movement, which occurred in the 15th and 16th century. Baroque artwork mainly focused on classism and romanticism. This style of artwork originated in Italy then moved to Europe during the period of protestant reformation and religious upheaval. At that time, money and power was common in Europe; thus, influencing baroque. These resources elaborated and created social standing of prominent luminaries in Europe. Baroque artist specialized in oil painting, sculpture, architecture and music. The main theme of the baroque period was Catholic Church because it supported, permitted and encouraged artistic works that depicted religious imagery. Before the religious upheaval of the 16th century spread across Western Europe, both music and art was common among the churches. However, religious upheaval of the 16th century had numerous impacts on the arts of the sixteenth and seventeenth century. This is because, d uring the Middle Ages, Christian art in Europe flourished. During the period, artworks dominated the churches making the popes to become the patrons of both art and architecture. After the 16th century religious upheaval, the Catholic popes continued to embrace art by encouraging most catholic churches around the world to imitate art forms. However, the protestant churches did not advocate for the cathedral buildings because they did not require huge structures for their simple religious purposes.
Tuesday, November 19, 2019
Actively Engage in Evaluation of Own Performance Essay - 1
Actively Engage in Evaluation of Own Performance - Essay Example The reporter declares that "the overall experience, according to me, was good as I realized my mistakes and got a chance to overcome my weaknesses. It is nice to have a person who was there to guide me about the shortcomings and show me the path to improvement. The path that my teacher suggested was free writing classes at Humber. The information about your weaknesses helps you improve and eliminate them. I have experienced it when my teacher my teacher gave me feedback that my writing skills need improvements and I took immediate steps to improve my writing skills. I also actively engage in evaluation of my own performance and it helps me in the identification of personal strengths and areas of growth and development. According to the article Thematic analysis of written assignment feedback: Implications for nurse education ,â⬠Feedback is now accepted as a key factor affecting learning and, in educational settings, the term feedback is used in the context of assessments, where its main function is to provide information about students current performance as well as constructive comments that enhances future earningâ⬠. So, it is very important to measure your performance and evaluate the areas that require improvement. Description: In this weekââ¬â¢s group meeting we created a project named logic model for community outreach project. In the Project logic model, we discussed all the steps that are part of our final project."
Sunday, November 17, 2019
The Old Man and the Sea by Ernest Hemingway Essay Example for Free
The Old Man and the Sea by Ernest Hemingway Essay At some point as children, we always wish we were big. It seems customary for children to want to hang out with the big kids, most likely because they are smarter or more experienced. Its said that with age comes wisdom, and thats probably why kids often look to their parents, teachers, or older siblings for advice, rather than their peers. Although children are always looking to their elders, at the same time, adults often look to children to regain their youth. For some reason, adults fear getting old, so they find spending time with younger people makes the feel young and lively again. In Ernest Hemingways novel The Old Man and the Sea, the author uses the elderly man, Santiago, to represent old age, and he uses the boy, Manolin, to represent the aspect of youth in the story. The contrast between these two characters illustrates this idea of wisdom coming with age and elderly yearning for youth. Old age is represented in this story by Santiago. He is a very old man who has been fishing for most of his life. He has been fishing for so long that he knows many of the ways and techniques to being a good fisherman. He is a very skilled fisherman, and he has a philosophy about how one fishes is how they live. He being old lives a very simple life and also fishes in a very simple way. He can survive on so little and he doesnt eat much, but he is still satisfied. He is the experienced, wise one in the relationship of him and Manolin, so he is helping the boy learn to fish, which allows Manolin to look up to him. The old man had taught the boy to fish, and the boy loved him. (p.10) Although he is so talented and knowledgeable when it comes to fishing though, his old age has weakened him physically. This prevents him from being the great fisherman that he probably was in the past. He struggles a lot throughout the book with his lack of physical strength, and in the scene where he firs t catches the fish and he is trying to hold the line, the narrator says, This will kill him, the old man thought. He cant do this forever. (p.45) This is a good example of how, despite the old mans mental strength, optimism, and wisdom, he still will feel like a failure because of his deteriorating body. One way the old man recaptures his no longer existent youth is through the dreams he has of lions laying on the beaches. This reminds him of the days when he was in Africa, the days when he was young and in good physical shape. Also, often through the book,Ã the old man is yearning for the boys assistance. The boy helps him feel strong as he probably was when he was young. He says, I wish I had the boy. (p.45) But Santiago stays persistent and patient, although he has not successfully caught a fish for 85 days. This shows a lot of the elderly mans intensity, and his qualities that make him a wise teacher for the young boy Manolin. This is why Santiago portrays the Christ figure in this story. As opposed to Santiago, Manolin is the young boy in the story who symbolizes youth. Unlike the old man, he is a little boy who is physically strong, as are many young boys, and he is also inexperienced in many aspects of his life. He loves and looks up to the old man, particularly because he taught the boy to fish. He hasnt fished much in his life yet because he is so young, so he really respects the old mans talent. He seems to look up to Santiago as if he was his father or his mentor. As a lot of the other men in the town made fun of the old man for not catching a fish, the boy did not. He cares too much for him. It made the boy sad to see the man come in each day with his skiff empty. (p.9) Because so often the man wishes he had Manolin with him to help, this shows how Manolin must be in good health and physical strength. As Santiago would be serving as the Christ figure in this novel, Manolin would represent one of his disciples. With age does come wisdom, as Hemingway shows in this novel? Santiago symbolizes old age and wisdom with his great fishing experience and also represents a God figure, while Manolin represents youth and looks up to the old man for wisdom. The boy makes Santiago feel strong and youthful as he once was when he was young. Many old people look to younger people because they yearn for the strength they once had, while children always yearn for the experience that older people have. This just goes to show you always want what you dont have.
Thursday, November 14, 2019
The Iliad of Homer :: essays research papers
Emotions in the Iliad, Emotions today The 'Iliad'; by Homer is a book that deals with many emotional issues. I am going to talk about a few emotional parts of the Iliad and compare them to the emotional life of today. I have chosen a section of the book and will talk about the emotions that come up there. The section that I have chosen to talk about is in book 18 when Achilles is very angry and very sad about Patroclus death. After that he wants revenge by killing hector. Ã Ã Ã Ã Ã First off, Achilles talks about how sad he is about the death of Patroclus. Achilles groaned and answered, 'Mother, Olympian Zeus has indeed vouchsafed me the fulfillment of my prayer, but what pleasure is it to me, seeing that my dear comrade Patroclus has fallen—he whom I valued more than all others, and loved as dearly as my own life? Here, Achilles talks about how much he loved Patroclus almost more than he loved himself. By what he is saying there, you can see that he is very sad, but that he will not just sit there, that something needs to be done. I think that in modern time, emotions haven't really changed. They are something that everyone has and I don't really think that they change from time to time. I still think that people still care about each other very much. Love is still very felt today. It I felt in the same way it always was. I think that when one that was close to you dies, you will have some sort of devastation. I think that one could be as devastated as Achilles was when Patroclus died, but I would think that it would be very rare. I would say that love is just as common today as it was back in that time. After that part, Achilles shows vengeance when he talks about how he wants to kill Hector. 'I will not live nor go about mankind unless Hector fall by my spear, and thus pay me for having slain Patroclus, son of Mencetius.'; There he is talking about how mad he is that Hector killed Patroclus. He is so mad that he wants to kill Hector for it. You see that it is a crazy plan because even his own mother says that he will die if he ends up succeeding with his plan. 'Thetis wept and answered, Then my son, is your end near at hand—for your own death awaits you full soon after that of Hector.
Tuesday, November 12, 2019
Operations Management Report on Lux Soap Essay
Acknowledgement: We thank all those people who helped us in preparing this report. Immense hard work has been done by all the members of our group in compilation of this report. We also thank our instructor Mr Jawad Bhatti, who has helped us always by providing us with the much-needed guidance, kind behavior, moral support and her valuable time. Our contact person in Unilever Pakistan, Ms. Sarah Siddiqui also provided us with her expertise in the construction of the report and we are extremely grateful to her for providing us with valuable insight and information with respect to LUX. The preparation of this report was a wonderful learning experience. We learnt to work in a group efficiently and equally. The experience gained by the preparation of this report will surely be beneficial for us in the future, always. 2 Executive Summary: Lux soap first produced in United Kingdom in 1899. It was produced by British company name Lever Brothers. Lever Brothers was founded in 1885 by William Hesketh Lever and his brother James. They using glycerin and vegetable oil such as palm oil to manufacture soap called ââ¬Å"Sunlight Soap.â⬠The flaked version of soap called Lux soap. Glycerin was a lucrative byproduct of the soap making process, and by the end of 1886, Lever brothers also had a glycerin factory. The beauty soap industry has a few major producers of which Unilever holds market share of slightly less than 50%. Other competing brands like Dove, Rexona and Capri have started to have a strong consumer base, but LUX.ââ¬â¢s product features distribution and promotional activities have created high brand loyalty for which it is still the market leader. Since the 1930s, more than 400 of the worldââ¬â¢s most famous female celebrities have been associated with Lux. Sarah Jessica Parker, Katrina Kaif, Aishwarya Rai and Mahira Khan are some actresses featured in Lux advertising campaigns in US, India and Pakistan. Today, Lux is the market leader in several countries including Pakistan, Brazil, India, Thailand and South Africa. Developed by Unilever, Lux (soap) is now headquartered in Singapore. Introduction Lux is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. The brand was founded by the Lever Brothers (today known as Unilever) in 1899. The name changed from ââ¬Å"Sunlight Flakesâ⬠to ââ¬Å"Luxâ⬠in 1900, a Latin word for ââ¬Å"lightâ⬠and suggestive of ââ¬Å"luxury.â⬠In 1924, it became the first mass market toilet soap in the world. It is noted as a brand that pioneered female celebrity endorsements. As of 2005, Lux revenue is at 1.0 billion euros, with market shares spread out to more than 100 countries across the globe. Lux toilet soap was launched in the United States in 1925 and in the United Kingdom in 1928. Subsequently, Lux soap has been marketed in several forms, including hand wash, shower gel and cream bath soap. Since the 1930s, more than 400 of the worldââ¬â¢s most famous female celebrities have been associated with Lux. Sarah Jessica Parker, Katrina Kaif, Aishwarya Rai and Mahira Khan are some actresses featured in Lux advertising campaigns in US, India and Pakistan. Today, Lux is the market leader in several countries including Pakistan, Brazil, India, Thailand and South Africa. Developed by Unilever, Lux (soap) is now headquartered in Singapore. About Unilever Unilever is a multinational consumer product manufacturing giant operating in over hundred countries all around the globe. Unilever Pakistan is the Pakistan chapter of Unilever, where the company holds 60.75% share whereas the Government of Peoples Republic of Pakistan holds 39.25% share. Unileverââ¬â¢s one of the most popular brand in Pakistanià market is LUX. They have segmented the local market forà LUX according to geographical locations. It furtherà differentiates these segments into Socio Economic Clusterà (SEC) which takes into account the criteria of educationà and profession which ultimately measures the financialà ability of consumers. The cluster is divided into five parts starting from A to E. Unilever targets the urban and sub urban upper middle class and middle class segment of the population, who falls under A to C of SEC. Tactical marketing tools, 4Pââ¬â¢s,à are extensively used by theà companyà toà marketà LUX.à Though LUX is produced inà Pakistan, Unilever Pakistanà maintains the same standardà all around the globe. Theà product is available in sixà differentà fragrancesà underà three different sizes. Since theà demandà forà beautyà soapà market is to a great extent oligopolistic, variations in price lead to price war which can eventually break down the companyââ¬â¢s market share.à Thus Unilever cannot provide a better price than its competitors. But the price is affordable by most of the people. Unilever Pakistan has outsourced its distribution channels to third party distributors which allow them to distribute LUX in massiveà bulks amounting to around ten million pieces. It undertakes the largest promotional activities in the beauty soap industry. The beauty soap industry has a few major producers of which Unilever holds market share of slightly less than 50%. Other competing brands like Dove, Rexona and Capri have started to have a strong consumer base, but LUX.ââ¬â¢s product features distribution and promotional activities have created high brand loyalty for which it is still the market leader. History of lux soaps: Lux soap first produced in United Kingdom in 1899. Ità was produced by British company name Leverà Brothers. Lever Brothers was founded in 1885 byà William Hesketh Lever and his brother James. Theyà using glycerin and vegetable oil such as palm oil toà manufacture soap called ââ¬Å"Sunlight Soap.â⬠The flakedà version of soap called Lux soap. Glycerin was aà lucrative byproduct of the soap making process, andà by the end of 1886, Lever brothers also had a glycerinà factory. Lever opened their small office in New York in 1895. The company started selling Sunlight and Lifebuoy but did not doing well until 1916. Lux soap was first launched in United States in 1916. The Lux trademarkà was registered in United States in 1900.à Lux soap was launched in India in 1929à and later in Pakistan. The soapââ¬â¢s very firstà advertisementà featuredà actressà Leelaà Chitnis as its brand ambassador. It wasà popularly known as ââ¬Ëthe beauty soap ofà film stars.à From 1930s right through 1970s, Lux soap colors and packaging were altered several times to reflect fashion trends. In 1958 five colors were made up the range: pink, white, blue, green and yellow. In 1990s, Lux launching its own range of shower gels, liquid soaps and moisturizing bars. Today, Lux soap is sold in 100 countries and sales achieved 1.0 billion euros in 2005 alone. From 1930s right through 1970s, Lux soap colors and packaging were altered several times to reflect fashion trends. In 1958 five colors were made up the range: pink, white, blue, green and yellow. In 1990s, Lux launching its own range of shower gels, liqui d soaps and moisturizing bars. Today, Lux soap is sold in 100 countries and sales achieved 1.0 billion euros in 2005 alone. Building the Beauty Soap Credentials: Introduced in the US in 1924, Lux became the worldââ¬â¢s first mass market toilet soap with the tagline ââ¬Å"made as fine as French Soapâ⬠. In the first 2 years of launch, Lux concentrated on building its beauty soap credentials. Advertisements offered consumers ââ¬Å"a beauty soap made in the French methodâ⬠at an affordable price, with the promise of smooth skin. Made with fine-texture, rich in fragrance, and manufactured using a method created in France, the first Lux toilet soap was sold for 10 cents apiece. 1928ââ¬â1940: 9 out of 10 starsà This era saw key launches of LUX in the UK, India,à Argentina and Thailand. The brand concentrated onà building its association with the increasingly popularà movie world, focusing more on movie stars and their rolesà rather than on the product. In 1929, advertising featuredà 26 of the biggest female stars of the day, creating a hugeà impact among the movie-loving target audience. This wasà followed by Hollywood Directors talking about theà importance of smooth and youthful skin. This pioneeredà the trend of celebrity product endorsements.à In 1931, Lux launched a campaign with older stars, ââ¬Å"I am over 31â⬠. The series of print ads had stars talking about preserving youthful skin. Lux also launched campaigns featuring interviews with Stars and Close Ups of Stars, bringing to life the ââ¬Ë9 out of 10ââ¬â¢ idea 40s & 50s: Romancing the consumer Using movie star as role models, Luxââ¬â¢s strategy was to build relevance by looking at beauty through the consumerââ¬â¢s eyes. While still retaining the star element, the focusà shifted to the consumer and the role of the brand in her life. Advertising commercials showed ordinary looking women with direct references to stars, such as Deanna Durbin. 60s: Romancing the brand The 60ââ¬â¢s saw a shift in advertising to product stories and the romanticizing of brand through its ââ¬Å"sensorial & emotionalâ⬠dimensions. This was the era of ââ¬Ëthe film star feelingââ¬â¢ and the ââ¬ËGolden Luxââ¬â¢, featuring stars such as Sandra Dee, Diana Rigg and Samantha Eggar. The bathing ritual, the ââ¬Ëfantasyââ¬â¢ element that has been the imagery of Lux, was created in this era. The brand also moved forward with launching LUX in the Middle East, entering a more conservative market. 70s: Dimensionalizing beauty Reflecting the shift in beauty trends in the 70s, the Lux stars stepped down from their pedestals and were portrayed as multi-faceted women with natural, wholesome beauty that the ordinary consumer could relate and aspire to. The executions were more of ââ¬Ëa day in the lifeââ¬â¢ of the stars with focus on their ââ¬Ënatural beautyââ¬â¢. Stars included Brigitte Bardot and Natalie Wood. 80s: Owning the category space Establishing itself as THE beauty soap for stars andà beautiful women, the 80s emphasized the importance ofà skin care ââ¬â the first step to beauty. LUX was launched inà China at this time. Sophia Loren, Raquel Welch and Cherylà Ladd were some famous celebrities used during this time.à In India actresses Hema Malini, Parveen Babi, Madhurià Dixit, endorsed Lux soap. 90s ââ¬â Early 2000s: Advanced skin benefits In the 90s, Lux moved from generic beauty benefits to focus on specific benefits and transformation. More emphasis on functionality and variant associations with different 12 skin types as well as mention of ingredients. The communication was far more regional specific and localized, using stars like Malu Mader and Debora Bloch. This period launched product brand extensions Shower Cream and Gels and Lux Super Rich Shampoo in Japan and China. 2000s: Beyond movie stars In early 2000, the focus shifted from specific skin benefits to a stronger emotional space. The brand provided the link between the aspirational role models and real life with the campaign, ââ¬ËLux brings out the star in youââ¬â¢. The benefit was now more than just beauty, it was also about the confidence that comes from beautiful skin. In 2005, Lux encouraged women to celebrate and indulge their femininity with the ââ¬Å"Play with Beautyâ⬠philosophy, with stars like Aishwarya Rai. The brand also connected with consumers to take a more ââ¬Ëactiveââ¬â¢ stance on beauty. From 2008, building off the brandââ¬â¢s rootà strengths, focus has shifted to beauty (vs.à femininity), appealing to consumersââ¬â¢Ã fantasies and aspirations. Lux believesà that ââ¬Ëbeauty is a female instinct thatà shouldnââ¬â¢t be deniedââ¬â¢ and showcases theà pleasure that every woman enjoys fromà using her beauty, encapsulating that ideaà in a simple phrase: Declare your beauty.à Today, LUX products are manufactured at 71 locations with more than 2000 suppliers and associates providing the raw materials. It has key markets in Pakistan, Brazil, USA, China, Bangladesh and South Africa, and is a market leader in India (for soap bars), Pakistan, Brazil, Saudi Arabia (for soap bars), Bangladesh, Thailand and Vietnam. Operations at Lux Unilever has established itself as a leader in the FMCG industry, given its wide product range which consists of home care, skin and hair care, beauty care and oral care products.à An FMCG (Fast-Moving-Consumer-Goods) is a regular model factory. Unilever under its skin care, soap category has 3 skincare brands; Lux (Middle Class), Dove (Upper Class) and Lifebuoy (Lower Class). Lux and Lifebuoy are produced (in-house production) in the factory located at Rahimyaar Khan in Pakistan while Dove is mainly imported as the production methods and procedure are extremely technical and critical to maintain theà high standards of the quality of the product. Another reason for importing Dove is the cost of production. Doveââ¬â¢s manufacturing is expensive due to the ingredients and raw material involved for it to produce in Pakistan and raw materials will be extremely expensive to import. Recently however, a rumor was spread in the market that Unilever Pakistan in order to cut down costs, will be outsourcing its production to Unilever South East Asian countries and will stop all the production in Pakistan. It was a rumor and completely untrue of them to be shifting to Malaysia. Unilever has one of the oldest factories in Pakistan and enjoy high EOS and have denied any intension to move production as it would be too expensive to produce outside Pakistan and import it back. The procurement of palm oil for Lux is the main ingredient in the production and manufacturing of the product. As palm oil is not produced in Pakistan, importing it from foreign suppliers is the best option available and costs are affordable for the company. Before the production is begun, capital expenditure is evaluated after which the setup is done for production in factories. The main raw material is in the production of Lux is palm oil which is imported due to its unavailability in the Pakistani region. This is the major head expense for Lux besides the facility itself. The production method for Lux and Life Buoy is batch processing and Dove is mainly produced through job order processing technique. Production is heavily dependent on palm oil. Production Process: The production method for Lux is batch processing and Dove is mainly produced through job order processing technique. Production is heavily dependent on palm oil. Lux Soap is the combination of animal fat or plant oil and caustic soda. The Soap needs two major raw materials: one is fat and the other one is alkali. Lux soap makers use fat that has been processed into fatty acids. This eradicates various impurities, and it produces as by-product water as an alternative of glycerin. Many vegetable fats, including olive oil and coconut oil, are also used. The alkali most commonly used is sodium hydroxide and sometimes, Potassium hydroxide is also used. Additives are used to enhance the color, texture, and scent of the soap. Palm oil is used for the manufacturing of Lux Soaps which is processed and bleached. This is then divided into two proportions as per the soap requirements; to manufacture Lux and Life buoy. After separation as per the proportions, alkali in the form of sodium hydroxide/ Potassium hydroxide are added to the palm oil barrels. Synthetic chemicals are added to clean and sterilize the mixture to remove any impurities. After this the mixture is divided into categories as per the product variety, after which perfumes and colors are added to give the soap a nice subtle fragrance and attractive color. Fragrances and perfumes are added to the soap mixture to protect the smell of dirt and leave behind a fresh smelling aroma. Substances to enhance the texture of soap include silica, talc, and marble pumice. Soap made without color is of a brown or dull grey color, but Lux manufacturers color the soap to make it more appealing to the end-user. Other material is then added according to the partic ular variety of soap. After the entire process of chemicals and ingredients have been added, the soap is further processed, cut and shaped into bars of soap according to the product specifications and SKUs of the product. The produced soap bars are then sent to packaging, where they are wrapped in the respective prepared packaging and transferred to warehouse until delivery has to be made. Loading and unloading of cargo and also wrapping of cargo is handled by labor but the process is mostly auto mated. Production Flow: Procured Palm Oil Is Processed And Bleached The Oil Is Divided Into Two Portions, For Lux And For Lifebouy Synthetic Chemcials Are Added To Clean And Steerelize The Mixture Other Ingredients Are Added As Per The Requirements Of The Product Variety Perfumes And Colours Are Added To The Mixture The Mixture Is Cooled, Further Processed And Cut Into Soap Bars The Bars Are Sent To Packagining Where They Are Wrapped In The Prepared Packs Packed Soap Bars Are Sent To Warehouses Until Delivery Costing and Expenses: The method of costing used for the manufacture of Lux Soaps is Batch Costing which is a part of Operation Costing. First of all the ingredients of the soap are mixed together in order to make a mixture. The entire mixture for the preparation of the soap produces, approximately, 1 lakh unit of soaps; this 1 lot will be treated as a batchà and will be automatically numbered by the help of machines during the process of packaging. The purpose of manufacturing the soaps using batch costing is that, it becomes easier for the company to track their product in the factory as well as in the market. For example, the end-user finds something wrong with the soap and sent a complain to the company, now if the management finds some defect in the manufacturing of the soap, it can easily track the batch number and withdraw all the soaps from the market that were produced in that particular batch. The cost of unit is determined by dividing the cost of the batch by the number of units produced in that batch. Given below is the cost sheet of Lux soap that shows the Material Cost, Prime Cost as well as the Factory Cost. PARTICULARS AMOUNT (in Rs.) Direct Material Acid Specialty chemicals Ordinary chemicals Perfumes TOTAL 6.45 0.11 0.04 0.81 7.41 Direct Labor 12.6 Direct Expenses 1.73 PRIME COST 21.74 Production Overheads Power 0.62 Maintenance 0.14 FACTORY COST 17 22.50 Revenue Generation and Costing: This table shows the details of the revenue and the cost generated to manufacture Lux Soaps REVENUE AND COST GENERATION OF LUX (Base for the preparation of Cost Sheet) PARTICULARS UNITS AMOUNT (in Rs.) Revenue Generated Sales Price Rs./packet 25 Sales Volume packets 3,20,000 Sales Revenue Rs. (in lakhs) 80 -Acid paise/ ml 4.5 -Specialty chemicals paise/ ml 2.75 -Ordinary chemicals paise/ ml 1.5 -Perfumes paise/ ml 7 Cost Generated Raw Material Prices Raw Material Volumes -Acid In 1000 litres 14.34 -Specialty chemicals In 1000 litres 0.41 -Ordinary chemicals In 1000 litres 0.29 -Perfumes In 1000 litres 1.15 -Acid Rs. (in lakhs) 6.45 -Specialty chemicals Rs. (in lakhs) 0.11 -Ordinary chemicals Rs. (in lakhs) 0.04 -Perfumes Rs. (in lakhs) 0.81 Rs. (in lakhs) 7.41 Raw Material Cost TOTAL Headcount -Manufacturing Numbers 11 -Marketing professionals Numbers 2 -Corporate employees Numbers 1 18 Average Monthly Salary -Manufacturing Rs./Month 10000 -Marketing professionals Rs./Month 15000 -Corporate employees Rs./Month 16500 Bonus on Salary (% of Salary) 12% Employee Cost -Manufacturing Rs./Month (in 10,000) 12.6 -Marketing professionals Rs./Month (in 10,000) 4.53 -Corporate employees Rs./Month (in 10,000) 1.63 TOTAL 18.76 Power Cost Rs. (in lakhs) 0.62 Packaging Cost Rs. (in lakhs) 1.73 Advertising Costs Rs. (in lakhs) 7.23 Commissions Rs. (in lakhs) 5.3 Maintenance Costs Rs. (in lakhs) 0.14 Insurance Premium Rs. (in lakhs) 0.5 Total Costs Rs. (in lakhs) 41.69 19 Strategy and Competitiveness: Vision: ââ¬Å"We help people around the world meet every day needs for nutrition, hygiene and wellbeing, with brands that help people look good, feel good and get more out of life.â⬠A clear direction: Unilever helps people around the world meet every day needs for nutrition, hygiene and wellbeing, with brands that help people look good, feel good and get more out of life. In 2009, they launched called The Compass ââ¬â Unileverââ¬â¢s strategy for sustainable growth. At the heart of that vision is the philosophy of working to create a better future every day for their consumers and the communities in which they operate. Another key element of their strategy is our aim of doubling the size of Unilever while reducing our impact on the environment. Itââ¬â¢s a goal the company is seeking to achieve by developing new ways of doing business through which can minimize our direct impact. The company is also working with suppliers, consumers and the retailers who sell the brands to improve their sustainability credentials too. By combining our multinational expertise with the deep roots in diverse local cultures, Unilever is continuing to provide a range of products to suit a wealt h of consumers. The company is also strengthening its strong relationships in the emerging markets they believe will be significant for future growth. ââ¬Å"Achieving significant growth objectives while decoupling growth from environmental impact is a bold but challenging vision,â⬠says Unilever CEO Paul Polman. ââ¬Å"Not many companies have yet taken it on. But I believe itââ¬â¢s the only viable vision. One that builds on Unileverââ¬â¢s long-term heritage and achievement, while supporting a responsible future.â⬠. Supply Chain Management: The supply chain of Lux is the core feature which looks after the efficientà running of the entire business production and processes. Supply chain is divided into two parts one is the efficiency and the other looks after quality control. Supply chain is the core of Lux sales since it is responsible to make the deliveries to the depot, distributer and ultimately the shops. To ensure the supply chain is well maintained Lux management has weekly meetings and a software to record our forecast, orders placed by distributors (primary sales) and ultimately the orders delivered to the distributor. MSO is in direct contact with the brand team. He is responsible for required production and also informs organizations about lag or delays in production and all logistics involved and other things related to production. Forecast is based on a trend line that is predicted out of exponential sales trend graph and marketing impact added on. There are 2 major raw materials that go into production besides acid and bases. One is palm oil which is ultimately brought to the factory for further processing. The other is perfume which is globally tested and supplied. Various people within the supply chain department are responsible for various functions such as one for forecast and right demand planning, one for production and quality assurance (R&D) and one for ultimate supply and logistics. The management of the supply chain has the following processes which creates the whole flow of the supply chain network: Planning: Demand Planning: This phase is the pre-production phase where business analysts and managers sit together and create a strategic plan based on two core functions, promotional value selling and the base line target. Demand planning is carried out for a period of 5 years at Lux Promotional Value Selling is where Lux managers sit together with the planning team and set targets to achieve in terms of sales and production after advertising and marketing campaigns Base Line is the bottom line target of sales which can be achieved even without any marketing efforts. This is what the brand will achieve in terms of sale at all costs Supply Planning: In this phase the team forecasts the demands with the supply in order to procure the material required for the manufacturing of the soap bars. The supply plan is derived from the demand plan. Material Requirement Plan is the procurement plan in whichà vendors and suppliers are identified and the material is procured. The details of procurement are established and are further shared with the budget control team. Master Production Schedule is the detailed plan of how the product will be produced, All details are included in this portion in terms of batches, number of bars produced, time period, production methods and flow, Procurement is done and the material is sent to the production department Production where the manufacturing and packaging is done and stored Distribution where product is warehoused and further sent to distributors around Pakistan and the distributors further give it to whole sellers. Supply Chain flow: Planning Distribution â⬠¢ Demand plan â⬠¢ Supply plan â⬠¢ Warehousing â⬠¢ Distributors Demand Plan Production â⬠¢Manufacturin g â⬠¢Packaging â⬠¢Promotional Value Selling â⬠¢Base line target Procureme nt Supply Plan â⬠¢MPS â⬠¢MRP â⬠¢Buying Department â⬠¢Warehousing Strategy and R&D: Strategy: The strategy used by Unilever is in two regions, production and campaigns. In order to maintain their strategic function, the factory is one of the oldest in Pakistan. It was Rahim Yar Khan and it was initially Unilever HO. It was initially chosen because of the following factors: 1. Proximity to Labor: Majority of labor working in the factory reside close by in Punjab region which is densely populated 2. Proximity to Source of Supply: Water supply from the rivers flowing close by provide ease of water availability (Punjnad) 3. Storage and Warehousing: Since the factory site was owned by Unilever, there was no space shortage problem so expansion and new installments was possible along with ample space for warehousing. 4. Community Considerations 5. Accessibility Research and Development: In order to maintain the competitive advantage of being the leading beauty soap brand of Pakistan, the R&D department also supervises production and packaging. R & D and Supply both monitor production and quality. Eachà machine involved is configured for production according to the amount required and for how much should be in each carton so that the carton does not explode. R & D carries out research and tries to increase efficiency by running machine trials. Further to ensure quality product is produced and any likely flaws are eliminated, batch inspections are done at random to check the quality. The Supply Chain acknowledges the capacity of the machinery and production figures, therefore R & D only work on improvement and monitoring. The R&D department also carries out focus groups and sample testing when introducing new variants in the product according to consumer insight gathered through research and development. The R&D is responsible for the 24à suggestions for upcoming variants, which is then strategically planned by the brand team and tested at a small scale. If successful, the new variant is sent for production. Total quality management: TQM is different for every company and is defined by each with respect to 5 major factors: 1. Conformance to specifications 2. Fitness quality 3. Value for price paid 4. Support services 5. Psychological factors Being a manufacturing firm, Lux observes strict manufacturing quality as the focus is on a tangible product with respect to the features, reliability and conformance. Total Quality management for Lux is split into R&D functions which look into formulation, quality assurance, and packaging and ultimately logistics transit trials. Various people within the supply chain department are responsible for various functions such as forecast and demand planning, one for production and quality assurance (R&D) and one for ultimate supply and logistics. The quality of production at lux relies on the following basic concepts: ï⠷
Saturday, November 9, 2019
Columbian Exchange: Europe and the Americas
Sagar Shah Columbian Exchange: Europe and the Americas The Columbian Exchange was an impactful spread of culture, food and even frightening diseases between the Old World and the New World. This great exchange started after the accidental discovery of the Americas by Christopher Columbus. Originally, Columbus and his crew set on a journey to find a western sea route to China, India and the spice islands of Asia. Instead, he found a whole new world in the western hemisphere that was eventually named ââ¬Å"The New Worldâ⬠. The Columbian Exchange had lasting effects on both the Old World as well as the New World.The Columbian Exchange had several positive impacts, one of which was the introduction of new staple crops such as maize and potatoes to Europe. These staple crops and even some additional new foods such as capsicum pepper, plain vanilla and coca provided nutrients that the indigenous crops didnââ¬â¢t have. Europe also received quinine which was a medicine that helped d eal with malaria. The Columbian Exchange also had a few negative impacts; the most devastating was the spread of diseases in the Americas that were brought from Europe. Diseases like smallpox, tuberculosis, and bubonic plague quickly transfused across the New World.Overall the Columbian Exchange had a more negative impact on the New World and a more positive influence on the Old World. One lasting impression the New World had on the Old World was the introduction of new crops and foods. One staple food that the Europeans brought back was maize. Maize was a success in Europe because it produces well in a variety of climates. Maize prospers in areas too dry for rice and too wet for wheat making it ideal to grow in many different climates (Crosby W. Alfred 2003). For this reason maize was very popular and adopted quickly. The potato also had a huge effect on the Old World.The potato contains large amounts of calories and nutrients due to the starch in it. The potato is able to sustain life better than any other food that is consumed (Davidson and Passmore, 1965, p. 285). Like maize, the potato can also be cultivated in a variety of climates making it ideal for Europeans to use (Crosby W. Alfred 2003). The first place the potato reached was Ireland. In fact the potato spurred a population growth in Ireland (Nunn and Qian 2009). The reason the potato became popular in Europe was because of the abundance of nutrients that it contains and because it can sustain lives all by itself which other crops cannot do.Even though potatoes and maize had a big impact on Europe, many other foods like capsicum peppers also had a positive impact on the Old World. Capsicum Peppers originated in Bolivia and southern Brazil. When the Europeans came to the Americas, the pepper migrated to Mesoamerica and the Caribbean (Andrews, 1992, 82-83). The capsicum peppers had reached Spain and Africa by 1453. It had also reached the East Indies by 1540 and India by 1542 (Andrews, 1992, 82-83). T he capsicum pepper has also impacted many other countries. In Southeast Asia the capsicum pepper has been used in cuisines.Capsicum peppers are also very nutritious. They contain a good amount of vitamin A, vitamin B, and vitamin C. They also contain large amounts of iron and magnesium. Magnesium is essential because it spurs energy production and iron is important because it speeds up metabolism (Greger 1994). This shows how capsicum peppers that originated in the Americas came to big use in Europe making a positive impact on their society. Another food that had a positive impact on Europe was plain vanilla. Plain vanilla originated in Mexico, Central America, and South America. Plain vanilla comes from the plant Vanilla planifolia.The vanilla pods need to be fermented and it creates the chemical vanillin. The vanillin is the chemical that gives plain vanilla its scent and its distinct flavor (Rain, 1992, p. 37). Plain vanilla was first brought back to Spain when Cortez came to the Americas. It became very popular in a very short amount of time in Europe because factories were using the vanilla to flavor the chocolate. Like chocolate, vanilla too became a luxury that only the aristocrats could afford (Rain, 1992, p. 40). Vanilla was not only used for flavoring, it was also used for scents in perfumes and tobacco (Bruman, 1948, pp. 71-372). This is why plain vanilla grew so popular in the Old World. Itââ¬â¢s great taste and smell made it appealing to many countries. Coca was another crop that benefited Europe. People of the Inca Empire first used coca leaves, where they chewed them during religious activities. The first Spanish settlers adopted this idea and brought back to Europe where it became popular. A well-known psychologist by the name of Sigmund Freud started chewing coca after he found out that coca increases stamina, creativity, and it decreases hunger (Hobhouse, 2005, pp. 10-313). After this was discovered, coca became extremely popular in Europe and it began to spread throughout the world. Foods were not the only positive things that helped the Europeans. A gift that the New World gave to the Old World was quinine. Quinine contains anti-malarial alkaloids, which come from the barks of cinchona trees. These trees grow in Columbia, Ecuador, and Peru (Brockway, 1979, p. 108). This medicine was helpful to the Europeans because it let them travel across the world and conquer lands without worrying about the threat of malaria.Even though the Columbian Exchange had an overall positive effect on Europe, it had a negative influence on the Americas. One disease that was brought to the New World was Smallpox. The smallpox virus is caused by Variola, which is closely related to cowpox and monkeypox (Patterson 2002). The infection causes skin rashes and causes mucus membranes to emerge. These rashes stay for about 12 days then the person infected then experiences 104 degree Fahrenheit fever, back pain, and vomiting. Three days later th e rash will spread to the nose, mouth, forearms, throat, hands, and face (Ngan, 2011).Smallpox easily spreads through close contact. ââ¬Å"Estimates of death rates resulting from smallpox epidemics range between 39% for the Aztecs, 50% for the Piegan, Huron, Catawba, Cherokee, and Iroquois, 66% for the Omaha and Blackfeet, 90% for the Mandan, and 100% for the Tainoâ⬠¦ â⬠(Halverson, 2007). Smallpox epidemics affected the life of many Native American tribes for hundreds of years. This is only one disease that had an awful effect on the Native Americans. Tuberculosis is also another disease that spread from the Old World to the New World. Tuberculosis, is caused by a bacterium called Mycobacterium tuberculosis (Paulsen 1987).The bacteria can attack any part of the body, but most frequently attacks the lungs. Tuberculosis of the lungs and throat is infectious. When a person with Tuberculosis coughs or sneezes, the bacteria spread into the air. People nearby may breathe in the se bacteria and become infected. When a person breathes in the bacteria, the bacteria settle in the lungs and begin to grow. The first major outbreaks of Tuberculosis among the native people of North America began in the 1880ââ¬â¢s after they were settled on reservations. When Native Americans were required to live in small fixed huts, an epidemic began.As Native Americans were living to reservations their death rates from Tuberculosis increased rapidly. Bates and Stead give the death rates of Native Americans. ââ¬Å"By 1886 the Tuberculosis death rate reached 9000 per 100,000 people. These rates are much higher than ever observed in Europe because the Native Americans lacked immunity to Tuberculosis and were weak in fighting off the bacteriaâ⬠(Bates & Stead, 1993). The Native Americans were being hit by disease after disease with the Europeans coming over and settling. Another disease that devastated them was the Bubonic Plague. The Bubonic Plague is also known as the Bla ck Death.Bubonic plague painfully causes swollen lymph nodes that appear around the groin, armpit, or neck (Halverson, 2007). The Bubonic plague had already devastated Europe by killing millions and after Europeans came to the Americas, the Black Death killed millions of Native Americans. The Columbian Exchange was a time when European nations sent explorers to the Americas after Christopher Columbus discovered the ââ¬Å"New Worldâ⬠. The Americas were filled with new crops and foods that turned out to be very beneficial to the Europeans. The Europeans brought back staple crops like maize and potato that contain a large amount of nutrients.Other crops include capsicum pepper, plain vanilla, and coca. Each had their own way of helping the Europeans. A medicine that the Europeans took from the Americas was quinine. Quinine fought off malaria, which enormously benefited the Europeans because they were able to conquer lands that have malaria but not die from the disease. The Columb ian Exchange benefited the Europeans, but it did not benefit the Americas. The Columbian Exchange brought many Europeans to the Americas. With many Europeans traveling to the New World, many diseases also came along.Diseases like smallpox, tuberculosis, and the bubonic plague resulted in the death of millions of Native Americans. These diseases even killed off many tribes completely. The Columbian Exchange proved to be beneficial to the Old World while devastating a lot of the New World. Andrews, Jean. 1992. The peripatetic chili pepper: Diffusion of the domesticated capsicums since Columbus. In Nelson Foster and Linda S. Cordell (eds. ) Chilies to Chocolate: Food the Americas Gave the World. Tucson: University of Arizona Press, 81-93. Bates, Joesph H. , and William W. Stead. ââ¬Å"Oregon Experience: White Plague. â⬠TB Among Native Americans. N. p. 1993. Web. 07 Apr. 2013. Brockway, Lucile H. 1979. Science and Colonial Expansion: The Role of the British Royal Botanical Garden s. New York: Academic Press . Brooks, Jerome Edmund. 1952. The Mighty Leaf: Tobacco through the Centuries. Boston: Little, Brown and Company. Bruman, Henry. 1948. The culture history of Mexican vanilla. Hispanic American Historical Review 28(3): 360-376. Christian, JL, Greger, JL. Nutrition for Living (4th Ed. ) Reading, MA: The Benjamin/Cummings Publishing Company, Inc. 1994. Crosby W. Alfred. The Columbian Exchange Biological and Cultural consequences of 1492. Westport: Praeger Publishers 2003 PrintDavidson, Stanley and R. Passmore. 1965. Human Nutrition and Dietetics. Baltimore: Churchill Livingstone. Duiker, William J. , and Jackson J. Spielvogel. World History. Belmont, CA:: Thomson/Wadsworth, 2007. Print. Halverson, Melissa Sue. ââ¬Å"Native American Beliefs and Medical Treatments During the Smallpox Epidemics: An Evolution. â⬠Native Americans and The Smallpox Epidemic. N. p. , Summer 2007. Web. 07 Apr. 2013. Ngan, Vanessa. ââ¬Å"DermNet NZ. â⬠Smallpox (variola). N. p. , 1 July 2011. Web. 07 Apr. 2013. Nunn, Nathan and Nancy Qian. 2009. The potatoââ¬â¢s contribution to population and urbanization: Evidence from an historical experiment.NBER Working Paper 15157. Patterson, Kristine. ââ¬Å"Result Filters. â⬠National Center for Biotechnology Information. U. S. National Library of Medicine, Apr. 2002. Web. 12 Apr. 2013. Paulsen, H. Jay. JSTOR. N. p. , Nov. -Dec. 1987. Web. 12 Apr. 2013. Rain, Patricia. 1992. Vanilla: Nectar of the Gods. In Chilies to Chocolate: Food the Americas gave the World (eds) Nelson Foster and Linda S. Cordell. Tucson: University of Arizona Press, 35-45. Wood, Ethel. AP World History: An Essential Coursebook. Reading, PA: WoodYard Publications, 2008. N. pag. Print.
Thursday, November 7, 2019
Free sample - Nazi Holocaust Stages. translation missing
Nazi Holocaust Stages. Nazi Holocaust StagesThe Nazi Holocaust was the genocide of about six million Jews during the period of World War II. The central principle of Nazi ideology was represented by the prosecution of the Jews and Antisemitism. The members of the Nazi party openly declared their intent to segregate Jews off the ââ¬Å"Aryanâ⬠society and do away Jewsââ¬â¢ civil, legal, political rights, as published within their 25-point party program in 1920 (Spiegelman, Maus I, 20). This paper presents the stages of the Nazi Holocaust illustrated by various examples. Nazi leaders started fulfilling their pledge of prosecuting German Jews immediately after they assumed power. During the initial six years under the dictatorship of Adolf Hitler, from 1933 up until the war broke in 1939, Jews felt experienced very difficult times with over 400 orders marred restrictions and regulations in all aspects of their private and public lives. Most of the laws were national, initiated by the German administration and had an effect on all Jews (Spiegelman, Maus II, 40). Furthermore, municipal, regional and state officials also propagated a storm of exclusionary orders within their own communities on their own. Consequently, many individuals in all ranks within the government participated in the Jewsââ¬â¢ prosecution through regarding, discussing, planning, adopting, imposing, and promoting anti-Jewish legislation. The first stage was definition that involved Jews being forced to put on the Star of David. They were seen as an international threat and also impure. As a result, Hitler had no reason of incorporating them in his plan of the pure and perfect ââ¬Å"master plan.â⬠According to Spiegelman (Maus II, 90), Stripping of rights was the second stage of. The year 1938 saw Jews being evicted from economic life of Germany. The Jews were denied the right to own property, they were denied German citizenship, and they were forced to carry identification papers. Other rights that were stripped of the Jews include; their lawyers being deprived of the right to practice law, denied voting rights, their businessmen had to be registered. Jewish doctors were also not to be found treating Aryan patients. Many laws aimed at separating Jews from German by limiting them their involvement in public life. The initial main law to infringe the rights of Jews was the ââ¬Å"Law for the Restoration of the Professional Civil Serviceâ⬠enacted on 7th April, 1933 which allowed for exclusion of Jews and ââ¬Å"politically unreliableâ⬠employees and civil servants from state service (Spiegelman, Maus II, 89). The third stage was segregation and here rural Jews forced to occupy ghettos within large cities. His intention to put them into ghettos was deadly, confining them as they awaited extermination. Most notable among all these ghettos were those in Lodz, Poland which by the end of 1941 accommodated a total of 200, 000 Jews together with 5000 Gypsies (Spiegelman, Maus I, 48). Here individuals frequently died of starvation and diseases. On average, there were 15.1 persons in every apartment and 6-7 persons in every room. Concentration camps constituted another stage of the Nazi holocaust.à The first concentration camp was instituted in 1933 at Dachau to accommodate Nazi regimeââ¬â¢s opponent. The figure of Jewish prisoners remarkably augmented after the broken glassââ¬â¢s night. Individuals were forced to there to provide free slave labour. The next stage was Extermination camps.à In this camps gas chambers were cloaked as showers and by 1945, a total of six million were already dead through such means as starvation, mass executions and slave labor within concentration camps. Extermination regions were isolated to prevent civilian population from unnecessarily witnessing the scene. Approximately 2 million Jews were killed through being gassed between 1942 and 1944, November (Spiegelman, Maus II, 78). Lastly it was the aftermath where camps were set free event though the dying, the weak and the sick were left there. A total of 250, 000 Jews were freed from the camps. They were however homeless, poor and left with nothing.à Spiegelman, Art. Maus I: A Survivor's Tale: My Father Bleeds History. Rome: Pantheon 1986. Pp 1-160 Spiegelman, Art.à Maus II: A Survivor's Tale: And Here My Troubles Began. Rome: Pantheon. 1992. Pp 1-144
Tuesday, November 5, 2019
Go Ahead, Put that Preposition at the End!
Go Ahead, Put that Preposition at the End! Go Ahead, Put that Preposition at the End! Go Ahead, Put that Preposition at the End! By Maeve Maddox Commenting on one of my posts about prepositions, Annette writes: When did the rule about ending the sentence with a preposition change? Its always been one of my pet peeves (in written word more than spoken) because we learned it was wrong in high school grammar. but now Im reading that its acceptable? Could all our English teachers have been wrong? No grammarian can be more cantankerous than H.W. Fowler (A Dictionary of Modern English Usage), but here is what he says about prepositions at the end of a sentence: It is a cherished superstition that prepositions must, in spite of the incurable English instinct for putting them latebe kept true to their name and placed before the word they govern. He says Dryden, Gibbon, and Ruskin spread the notion that English sentences must never end with a preposition. Dryden was so steeped in a classical education that he sometimes translated his sentences into Latin before writing them down in English. Gibbon was so determined not to end a sentence with a preposition that he avoided ending them with adverbs that looked like prepositions. For example, words like on, over, off, and under may be either prepositions or adverbs, depending on their function in the sentence, He ran after the wagon and jumped on. on is an adverb telling where He left on the horse he rode in on. on is possibly a preposition, but would the sentence be improved by writing He left on the horse on which he rode in? We still have a word that looks like a preposition ending the sentence. Would it really improve an idiomatic sentence like What did you do that for? to rewrite it as For what did you do that? Weve all heard how Churchill rebuked the secretary who revised the great mans sentences to avoid ending them with prepositions: This is the kind of arrant pedantry up with which I will not put. The sentence is funny and succeeds in poking fun at the over-venerated rule, but the expression put up with is a phrasal verb that means endure or suffer. Idiomatic English makes use of many such verb phrases: ask out George wants to ask Mary out. add up These figures just dont add up. As writers we need to be aware of the rules of our medium and strive not to write anything barbaric, i.e., unidiomatic. We need to be alert to differences between formal and informal expression, but whether we are writing a scientific treatise or an irreverent novel, we need to stay true to our instinctive grasp of our native language. Ill give Fowler the last word: Those who lay down the universal principle that final prepositions are inelegant are unconsciously trying to deprive the English language of a valuable idiomatic resource, which has been used freely by all our greatest writers except those whose instinct for English idiom has been overpowered by notions of correctness derived from Latin standards. The legitimacy of the prepositional ending in literary English must be uncompromisingly maintained; in respect of elegance or inelegance, every example must be judged not by any arbitrary rule, but on its own merits, according to the impression it makes on the feeling of educated English readers. For a useful list of phrasal verbs, visit Daves ESL Cafe. See Churchill on Prepositions for a discussion of the Churchill anecdote. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:Fly, Flew, (has) FlownFlied?Difference between "Pressing" and "Ironing"Narrative, Plot, and Story
Sunday, November 3, 2019
Management Essay Example | Topics and Well Written Essays - 2500 words - 2
Management - Essay Example Some of them can be listed as Dell, Hewlett Packard, Toshiba, Acer, Apple Inc., Lenovo and many more meeting the needs of the various segments of the industry. It is to be noted that in 2002, Compaq and Hewlett Packard formed a merger and in 2004, IBM sold off their PC business to Lenovo. The Compaq and IBM used to dominate the market in the mid-1990s and HP and Dell were formidable players in the late 1990s when share of IBM was dwindling year after year. With a great foresight, IBM became a minority share holder in Lenovo capturing18.4% share holding and IBM granted Lenovo rights to use their brand for 5 years. Eventually, Lenovo got the product brand ââ¬ËThinkPadââ¬â¢ from the IBM on permanent basis. (IBM sells PCâ⬠¦2004) ASPECT 1 SWOT Analysis of Lenovo It will be worthwhile to see the Strengths, and Weaknesses of the company. Further it would be appropriate to look into the opportunities that are waiting for the company and impending threats which can hamper the growth of the company. Strengths a. The company has got back-up of IBM through their well qualified technical and managerial staff. b. All its computers are sold with IBM brand ââ¬ËThinkPadââ¬â¢ providing a confidence to the consumers in the market place. c. For having access to low-cost labor, the company enjoys low cost of production across its product range. d. Being a state-owned company, the company is supported through local favorable rules and regulations during normal and adverse market conditions. Weaknesses a. Having few manufacturing bases outside china, the company may be in trouble during calamities, or natural disasters within the country. b. Being a state-owned company, certain delay in decision making process is inevitable and that works negatively for the company. Opportunities a. Worldwide installations are growing at the rate of 10 percent and above. PC penetration is still low in emerging markets and there is also a considerable market waiting to be tapped in mat ured economies. This provides a good growth possibility for the company like Lenovo. b. The field of computers is making regular up gradation and due to its linkages with IBM; the company is well placed in adopting any new technology that may come from its technology partner. c. In the long run, IBMââ¬â¢s expertise in the field of software and the long history of research and development is likely to give immense benefits to Lenovo. It forms a good synergy between the companies like Lenovoââ¬âhaving a low-cost manufacturing base and technology inputs from a technology giant like IBM. Threats a. Lenovo is currently competing with some of the world best companies like Acer, Dell, and Hewlett Packard. Any merger between them is likely to create a big threat to Lenovo. b. Dell and HP are expanding their operations and opening new manufacturing bases in China. This can certainly be looked as a big threat to the company. The SWOT analysis will also have bearing of some of the exter nal forces that may affect Lenovo. It will be worthwhile to identify some of the sociopolitical and other factors that may influence the working of Lenovo. Lenovo is a state-owned company having most of its operations in China barring a few installations in India and Mexico. India and Mexico operations are mostly for the local needs of that country. (News 2007) Majority of the manufacturing operations of Lenovo are based at China. Lenovo is a stat
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